Friday, September 11, 2009

Support BCI in the 2009 United Way Campaign

United Way of Delaware kicked off its 2009 campaign yesterday with a cheer by school students on South Market Street. The state's largest charitable campaign announced a goal of $20.5 million this year to benefit more than 100 member agencies including BCI.

Brandywine Counseling thanks you for supporting this year's campaign. There is no wrong way to give, whether your donation is large or small, whether you designate it to one agency or spread it around to many. We also know in this economy, it's not easy to be charitable, but it makes a difference for our clients.

What do United Way funds mean to member agencies? At BCI they support one full time position on our outreach team that goes out to do education, testing, and make referrals. We like to think of outreach as "opening windows of trust." Our clients are reluctant at first. It takes a friendly face, maybe a cup of coffee, bringing the services to them, and most of all, persevering and having patience. Because eventually, the light bulb will go on, and when someone is ready for help, we are ready to give it.

Like all member agencies, we measure outcomes. We report to United Way on the number of HIV tests we do, how many outreach contacts we make, and how many people reduce their risk. Results matter, and as a donor, you know your donation is going to a program that really works.
Your workplace probably runs a United Way campaign. If it doesn't, it’s easy to start! Contact United Way at (302) 573-3700 and they will set you up with everything you need. You can request guest speakers from member agencies for your campaign rally. There are many options to give, including payroll deduction or a one-time gift.

You can help not only through donating, but by spreading the word to others about BCI. The more we raise, the more we can help those in need. How can you spread the word? Here are some easy ways. Use email to send a post from our blog that will inspire people. Send friends to our Facebook page to see our photos, become Fans, and join the conversation. Or, just talk about us! When you're excited about BCI's work, other people will get excited, and they'll want to donate.

Thank you very much for your support this year. It saves lives, and it is really appreciated.

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